Size and Use Guidelines

Outdoor Advertising

When utilizing the Brand on outdoor boards, the Brand should always be sized for optimum legibility. Never use the Brand in a manner other than that specified in the Graphic Standards Manual. The Brand should be placed on the bottom left, bottom center or bottom right of the outdoor board.

Note: All outdoor board designs must be approved by the Department of Travel prior to posting.

Bulletin (usually 12' or 14' x 48')
(usually vinyl or painted and seen from interstate)

Brand should be no smaller than 1/5 the width of board

36 Sheet (usually 10' 5" x 22' 8")
(usually printed but may be vinyl or painted, seen from roadside or posted on 2-3 story building)

Brand should be no smaller than 3/10 the width of board.